Whether you're just starting with automation or already knee-deep in multi-step Zaps, understanding Zapier pricing is crucial. This breakdown will equip you to navigate Zapier's various plans and choose the one that aligns best with your needs and budget.
When it comes to Zapier pricing, there's a plan for everyone from solopreneurs to enterprise-level companies. Let's take a look at all your options in this blog.
Zapier's Pricing Structure
Zapier uses a tiered pricing model based on "tasks," which represent the successful actions completed by your Zaps. Think of it like this – every time a Zap you’ve created successfully transfers data or automates an action, that counts as one task.
What Counts as a 'Task' in Zapier?
Each plan includes a specific number of tasks you can use each month. So, let's break down a typical Zap and count the tasks: Imagine a scenario where a new lead fills out a form on your website.
Here’s how a Zap might play out:
- Add the new lead to your CRM (e.g., Salesforce).
- Send a welcome email through your email marketing tool (e.g., Mailchimp).
- Ping your sales team on Slack with the lead's details.
This example illustrates a three-step Zap. With every new lead, the Zap springs into action, performing each step consecutively, and each action consumes one task from your monthly allotment.
The frequency and complexity of your Zaps, therefore, directly influence how many tasks you'll use. This is why you need to think about how your Zapier automation platform will impact task usage in your business.
Editor's Note: You want to look at Zapier integrations for the tools you use the most when deciding whether to use Zapier.
Zapier Pricing Plans in 2024
Zapier offers a variety of plans tailored to various users. It's worth noting that Zapier adjusted its pricing and plan offerings in 2024. Let's take a look.
Plan Monthly Price (USD) Tasks Included Key Features Free $0 100
- Access to Zapier’s core automation platform
- Unlimited Zaps
- Two-step Zaps
- AI-powered Zap builder
Professional Starting at $19.99 Starting at 750
- All features in Free
- Multi-step Zaps
- Unlimited Premium apps
- Webhooks by Zapier
- Email support
Team Starting at $69 Varies
- All features in Professional
- Unlimited users
- Shared workspaces
- Shared app connections
- Premier Support
- SSO add-on(contact sales)
Enterprise Contact Sales Custom
- All features in Team
- Advanced admin permissions and app controls
- Annual task limits
- Advanced account observability features
- SAML SSO
- Dedicated Technical Support
To decide which Zapier plan is right for you, you'll need to determine your "task throughput" – how many tasks your automations are actually using each month. Monitoring your task usage during your free Zapier trial is a great way to accomplish this.
Pay close attention to how often your workflows are triggered and the tasks they use. This insight helps paint a picture of your potential task usage.
However, Zapier’s pricing model is now designed to scale, offering pay-as-you-go should you exceed your monthly allotment. So, there's always room to adjust based on your usage.
The Free Forever Plan: Best for Basic Needs
The free plan is a great starting point for dipping your toes into automation waters. This allows you to get familiar with the platform and explore Zapier's features and capabilities. The free plan includes the ability to build unlimited Zaps, with the caveat that each Zap is limited to only two steps.
While two steps might be sufficient for straightforward tasks, most businesses require more complex, multi-step workflows that connect three or more applications. Before you commit to the free plan long-term, explore templates that are available that can automate work for you in minutes.
The Professional Plan: Best for Individuals and Small Businesses
With a lower barrier to entry, the Professional plan provides ample automation power for those who need more flexibility and are ready to unlock the full potential of Zapier, with an increased task limit and unlimited multi-step Zaps. The standout feature is the inclusion of unlimited Premium Apps.
The Professional plan is designed to be cost-effective while delivering the features necessary for efficient workflow automation, especially when incorporating features like Paths, Filters, and Formatter by Zapier. The Professional Plan helps you get more done with a robust automation platform at your fingertips.
Team and Enterprise: Scaling Automation
If you have multiple team members collaborating on automations or are part of a large organization, Zapier offers its Team and Enterprise plans. These plans are designed specifically for teams who need enhanced security, control, and support to streamline workflows for larger groups. Both these plans cater to those needs.
You can streamline decision-making processes with shared workspaces that give your team access to all the Zapier automations. Or, you can better manage systems for IT by centralizing all of your Zaps in one secure place. No matter what your reasoning, Zapier's Team and Enterprise plans have a little something for every large organization's automation needs.
How Magical Offers The Best Alternative To Zapier
Zapier's pricing can get expensive, especially if you are on a tight budget. You might love Zapier, but your wallet might not. That's where Magical comes in.
Magical is a free Chrome extension that lets you automate tasks across websites. With Magical, you can do things like:
- Move data between tabs automatically.
- Fill out forms with one click.
- Send personalized messages to multiple people.
Magical has surpassed Zapier in connectivity with no-build automations and is completely free to try. Plus you can use Magical to connect with millions of apps and sites.
So if you are looking for a great Zapier alternative that won't break the bank, check out Magical.
FAQs about Zapier pricing
Is Zapier worth the cost?
Determining if Zapier is worth the investment hinges entirely on your business requirements and if automation would save you time and resources. By automating repetitive tasks, businesses can often realize considerable cost savings.
Zapier, while providing exceptional automation capabilities, is but one of many workflow automation solutions available. Before deciding, try out Zapier and other automation platforms to find the perfect solution for your business.
What does Zapier cost per month?
Zapier’s pricing structure revolves around a tiered model determined by tasks, and there are plans for every budget, including a free forever plan, perfect for those starting with automation. Refer to Zapier's official pricing page for the most current and detailed information, because prices are always subject to change.
Is Zapier free to use?
Yes. One of the best aspects of Zapier is that it offers a free plan that never expires, which makes trying before fully committing quite easy. While it has certain limitations on the number of Zaps and tasks available, the free plan serves as a solid entry point to exploring the world of Zapier.
How much is Zaps unlimited?
Since the start of 2024, Zapier decided to offer unlimited Zaps across all their pricing tiers, including their free forever plan. That means there's no limit to the number of Zaps you can create, however, remember task limits do still apply across various tiers.
Is Zapier Right For Your Needs?
When it comes to choosing the perfect automation tool, carefully weigh your needs and consider your budget limitations. By striking that crucial balance, your chosen automation solution can empower your business. Ultimately, a well-informed decision about Zapier pricing hinges on carefully considering the factors specific to your needs and understanding how the diverse automation features Zapier offers can empower your work.
You should also consider other, more equipped options like Magical. Magical is loved by more than 50,000 teams and by over 700,000 users to save 7 hours a week on their repetitive tasks. Try it yourself or use it for your team today!
