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What's poppin'? James Buckley from Sell Better here! Check out this collection of LinkedIn DM templates that I’ve used with great success. These templates aren't magic bullets, but they’ve been effective for me . Feel free to make edits to fit your need, your style, and your clients. If you're a sales person, we're the same person.
When to use: Use this approach when you want to establish a connection based on mutual industry involvement and explore potential opportunities.
TRIGGER
-mutualOps
CONTENT
Hi {{First Name}},
It's great to connect with someone in {{Industry}}. I often engage with professionals in this space, and I think there's a lot we could learn from each other's experience.
Are there any initiatives or projects you're currently focused on that we could discuss?
When to use: Use this message when you've been referred to someone by a mutual contact, especially if they might be unavailable.
TRIGGER
-referred
CONTENT
Hi {{First Name}},
{{Referrer Name}} suggested I reach out to you. I understand you’ve built out {{Process}} and I’d be interested to hear about it.
Looking forward to it!
When to use: Use this approach when you want to directly connect with someone based on their strategic role.
TRIGGER
-directdm
CONTENT
Hi {{First Name}},
I came across your profile and was impressed by your work in {{Function}}. I believe there's potential for a valuable conversation between us.
Would you be open to a brief chat?
When to use: Use this message when you have inside information or a recent interaction with someone in the prospect's company that can help establish common ground.
TRIGGER
-recentInteraction
CONTENT
Hi {{First Name}},
I recently had a conversation with {{Refferer Name}} from your {{Location}} office about an {{Relevant Topic}}. Is this something your team is spending time on too? If so, let's connect.
When to use: Use this approach when you are a genuine user of their product and want to explore partnership opportunities based on shared experiences.
TRIGGER
-UseProduct
CONTENT
Hi {{First Name}},
I'm a big fan of {{Product Name}}. We use it extensively for {{Use Case 1}}, {{Use Case 2}}, and {{Use Case 3}}. It's been incredibly valuable for us.
I'd love to explore how we might collaborate further. Interested in a quick chat?
Magical allows you to personalize these templates with your recipients information like
With Magical, you can save any text you type repetitively as a template in Magical and expand the template automatically when you work. Download our Sales prospecting templates to get these templates out of the box.
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